Harrisdale Dental Centre
Shoutout Digital's Comprehensive Strategy Propels Harrisdale Dental Centre to Record-Breaking Growth
- Harrisdale, WA
- Established Clinic
- General Dentist
163 new patients in one month
Phone calls increased from 200 to 300 a month
Expanded reputation to neighbouring suburbs
The Challenge
Beyond these digital hurdles, Dr. Vidya was also determined to attract patients seeking high-value dental services like implants, veneers, and Invisalign. However, the existing marketing efforts, lacking in both transparency and effectiveness, made this goal seem even more daunting.
Faced with these multifaceted challenges, Dr. Vidya decided it was time for a change and reached out to Shoutout Digital, hoping to transform Harrisdale Dental Centre into the go-to dental practice in Harrisdale and beyond.
The Solution
Website Redesign
We didn’t just redesign; we reimagined the website from the ground up. Inspired by Dr. Vidya’s vision, we selected soothing colour palettes that invite calmness and trust. Professional photography brought the clinic’s warmth and expertise to life, while comprehensive service pages and FAQs provided valuable insights into their specialised services like implants, veneers, and Invisalign. This wasn’t just a facelift; it was about creating an in-depth, informative hub for current and prospective patients.
Nurturing and Messaging
Recognising that attracting leads is only half the battle, we implemented a sophisticated follow-up system. Using the Shoutout Digital messaging app, we ensured that every inquiry received a personalised, timely response, significantly increasing conversion rates from interest to appointment.
Social Media Marketing
We launched targeted social media campaigns designed to engage and attract. Focusing on high-value treatments, these campaigns weren’t just about broad reach; they were about finding the right people at the right time, those interested in making significant investments in their dental health.
Search Engine Marketing
Our approach to making Harrisdale Dental Centre visible online was twofold. Firstly, an aggressive SEO strategy ensured that when people searched for dental services in Harrisdale, our clinic was front and centre. Secondly, our Google Ads campaigns were meticulously crafted, targeting keywords that potential patients for high-value treatments were likely to use. This dual approach guaranteed visibility at the crucial moment of patient decision-making.
Branding
Targeted Advertising
Our Google Ads campaigns were strategically designed to capture the attention of those urgently seeking dental care or considering dental services like emergency treatments, leveraging precise targeting to maximise patient acquisition.
This comprehensive solution wasn't just about addressing immediate challenges; it was about laying a foundation for long-term growth and success, positioning Harrisdale Dental Centre as the preferred choice for dental care in Harrisdale and beyond.
The Result
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