From Ghost Town To A Thriving Dental Practice Using SEO
We started our campaign with a full website redesign to fix all the technical errors and restructure the website with the right pages and content. Getting the website on track was critical to identifying unforeseen barriers to ranking.
We knew every dollar in the campaign budget needed to be leveraged for high-impact activities that would increase their dental practice’s visibility as quickly as possible.
Cleaning Their Backlink Profile
After we fixed the website, we looked at their off-page link profile and found that the previous dental marketing agency built thousands of spammy and potentially toxic links to their website. So the second step for us was to clean their link profile and start disavowing them using the Google Disavow Tool.
With the combination of content production, white-hat link building, and good website structure. We manage to achieve a 4000+% growth in organic traffic since we started the campaign.
They also saw an increase in Google My Business visibility competing against listings with 70-90+ reviews!
They also saw a new patient increase from 130 to close to 400 in 6 months.